You Won’t Shoot Your Eye Out

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Daisy, bb guns, air rifle, Collective Bias, Rogers, Arkansas

Until last week, anytime someone mentioned Daisy BB guns, I would hear every adult from Ralphie’s life saying in unison, “You’ll shoot your eye out.”

Daisy, founded in 1886, has called Rogers, Arkansas, it’s home since 1958. As part of a meeting between Daisy’s management team and Collective Bias, I had a unique opportunity to tour the company’s Northwest Arkansas warehouse and spend the afternoon shooting with some really fun air guns.

I’ve never been a gun enthusiast, although I’ve always loved shooting. I got a combination BB/pellet gun for Christmas one year and spent at least one afternoon during every visit to my Mamaw and Papaw’s house target shooting with their 22.

As an adult, I’m a strong believer in gun control and strict licensing, and I agree with hunting as a necessary means of animal population control. I tried hunting once or twice with my cousins but soon discovered I’d rather sleep late on a Saturday morning than be in the woods before the sun rose.

As I discovered last Friday, I still love the sport of shooting, and Daisy makes a wide range of products that parents can use to safely and will little intimidation introduce their kids to the activity. The company emphasizes safety at every step and provides a lot of education and training to its customers on proper gun handling techniques. Their products are not toys and should never be treated as such.

We started our day shooting targets in Daisy’s mobile target ranges. They have dozens of inflatable shooting ranges that they use to introduce kids and parents to shooting with low-powered air rifles like the iconic Red Ryder.

Daisy, bb guns, air rifle, Rogers, AR, Collective Bias

They also have a trailer they use to demo higher powered specialty rifles used by competitive shooting teams and military training groups across the country.

From there, we moved out behind the warehouse to fire a number of high-powered guns that Daisy is producing through a licensing agreement under the Winchester brand. They had everything from a semi-automatic handgun to a replica M-14 rifle.

Courtney, Daisy, BB Gun, Rogers, Arkansas, Collective Bias

These guns were fun! Our group spent the next hour shooting Shatter Blast targets set up in the grass. I could definitely see spending some quality afternoon with my kids teaching them how to shoot.

Daisy, bb guns, shatter blast, Collective Bias

Along the way we also learned some fun facts like how much a barrel of BBs weighs!

Daisy, bb guns, Rogers, Arkansas, Collective Bias

Daisy, bb guns, Rogers, Arkansas, Collective Bias

You can read more about the trip from Joan Cook on the Collective Bias blog.

I really appreciated the opportunity to learn more about this iconic local company and look forward to working with them soon.

Disclosure: Daisy is a prospective client of Collective Bias. I received no compensation to write this post, and all opinions are my own.

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